American Greetings Debuts Brand-new Sticker Packs for iMessage
Cleveland (Sept. 13, 2016) – American Greetings is proud to be among the first iMessage apps to launch timed to the iOS 10 release with a series of sticker packs. iOS 10 allows users to express themselves in bold new ways, which is a natural fit for American Greetings, the leader in the social expressions category. Available now on the App Store for iMessage, American Greetings is publishing 38 sticker packs that range in price from free to $1.99. Continuing to innovate in both the greeting card aisle and the digital space is one more way American Greetings is working to make the world a more thoughtful and caring place.
Just like emojis, these engaging stickers can be used to spark a conversation (imagine a hot dog with, “What Up, Dog?”) or to enliven responses with a witty pun, a winking kitty and much more. Sending a sticker in your next message is simple – just tap the sticker and click SEND. For even more fun, drag and drop stickers directly into the conversation, layering them on top of texts or onto other stickers within the conversation for visual emphasis.
The birthday sticker pack for the most-popular greetings occasion is free to download and includes celebratory icons like cupcakes, balloons and party hats. Consumers will enjoy a wide selection of diverse content from American Greetings and American Greetings Entertainment. The amusement and inspiration are endless with stickers ranging from super-cute Care Bears™ to festive holiday options for Halloween and edgier humor from the unexpected justWink brand.
“This is an outstanding opportunity to offer consumers another modern and authentic way to personalize their daily communications, whether it’s celebrating important milestones or simply sharing a laugh to brighten someone’s day,” said Alex Ho, Executive Director of Marketing at American Greetings. “The new iMessage sticker packs are a perfect showcase for American Greetings continuing innovation and superior portfolio of brands and content partners.”
For more information on American Greetings, visit www.corporate.americangreetings.com. You can also follow American Greetings on Twitter, Facebook, American Greetings blog, YouTube, Pinterest, Google+ and Instagram.
About American Greetings Corporation
As a leader in meaningful connections, American Greetings Corporation is a creator and manufacturer of innovative social expression products that assist consumers in making the world a more thoughtful and caring place. Founded in 1906, the Company's major greeting card lines are American Greetings, Carlton Cards, Gibson, Recycled Paper Greetings and Papyrus, and other paper product offerings include DesignWare party goods and American Greetings and Plus Mark gift-wrap and boxed cards. American Greetings also has one of the largest collections of greetings on the Web, including greeting cards available at Cardstore.com and electronic greeting cards available at AmericanGreetings.com. In addition to its product lines, American Greetings also creates and licenses popular character brands through the AG Entertainment group. Headquartered in Cleveland, Ohio, American Greetings generates annual revenue of approximately $1.9 billion, and its products can be found in retail outlets worldwide. For more information on the Company, visit www.corporate.americangreetings.com.
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