New Boogie Fever™ Halloween Cards from American Greetings Put the “Fun” in Funky
Cleveland, OH (October 3, 2014) – Creepy costumes, ghoulish goodies and hocus pocus make Halloween one of the year’s most frightfully fun holidays. Use this awesome autumn celebration to connect with friends and family by sharing more than just your candy stash. Boogie Fever™ is the entertaining new collection of Halloween cards from American Greetings that’s sure to spark smiles and give you an amusing way to let your favorite witches, vampires and ghosts know that they’re an important part of your life.
Get down and boogie with Boogie Fever! Each greeting card in this innovative collection features a pop-up stage with a party full of characters dancing to the beat of a song you love. With colorful illustration and festive messages, these cards are so much fun, they'll make you want to shake your booty! The collection features three designs: a trick-or-treaters delight with a chorus line of candy corn, a spooky graveyard full of grooving zombies and a mad scientist’s lab complete with dancing eyeballs.
“Whether you like to celebrate with tricks or treats, Boogie Fever is the perfect way share Halloween magic and thoughtful greetings with friends and family,” said Carol Miller, vice president of corporate innovation at American Greetings. “These entertaining cards combine popular Halloween songs, surprising and silly pop-ups and bright artwork with playful messages for the perfect way to send laughs and love.”
As an industry leader in greeting card inventions, American Greetings has introduced more than 100 new greeting card formats under the Inventions™ brand, offering the ultimate selection of exciting, new-to-the-world ways to celebrate birthdays and other happy occasions. Incorporating brand-new twists on technology in cards with carefully written copy and celebratory artwork, the combined effect is the perfect selection of greeting cards that are sure to surprise and delight any recipient. Continue the fun and spread the wow factor of our dynamic greeting card innovations by sharing your pictures, videos and messages on social platforms with the hashtag #BestCardEver.
Consumers can find Boogie Fever™, in addition to a great selection of fresh and inspiring cards from American Greetings, at participating drug chains, grocery stores and mass retailers nationwide, as well as in American Greetings and Carlton Cards retail stores. Those who enjoy sending e-cards can share American Greetings cards online from www.americangreetings.com. For more information on American Greetings, visit www.corporate.americangreetings.com. You can also follow American Greetings on Twitter, Facebook, American Greetings blog, YouTube, Pinterest, Google+ and Instagram.
About American Greetings Corporation
For more than 100 years, American Greetings Corporation has been a creator and manufacturer of innovative social expression products that assist consumers in enhancing their relationships to create happiness, laughter and love. The Company's major greeting card lines are American Greetings, Carlton Cards, Gibson, Recycled Paper Greetings and Papyrus, and other paper product offerings include DesignWare party goods and American Greetings and Plus Mark gift-wrap and boxed cards. American Greetings also has one of the largest collections of greetings on the Web, including greeting cards available at Cardstore.com and electronic greeting cards available at AmericanGreetings.com. In addition to its product lines, American Greetings also creates and licenses popular character brands through the AG Properties group. Headquartered in Cleveland, Ohio, American Greetings generates annual revenue of approximately $2 billion, and its products can be found in retail outlets worldwide. For more information on the Company, visit www.corporate.americangreetings.com.