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Add Fun to Any Gift with New Award-Winning Warm Fuzzies™ Gift Bags from American Greetings
Googley Eyes and Brightly-Colored Faux Fur Take Gift Giving to a New Level of Awesomeness

Cleveland, OH (September 9, 2014) – Every pile of birthday gifts waiting to be opened, collection of Christmas packages under the tree and table of presents at any party has that one gift everyone notices because of its exceptional appearance. There is a sense of pride when that gift is from you because you’ve brought the coolest-looking gift.  At the next celebration, make your gift the standout with new Warm Fuzzies™ gift bags from American Greetings to take gift-giving to a new level of awesomeness.

Add some fun – and fur! – to any gift with Warm Fuzzies. Each of these stylin’ new gift bags is a festive combination of googley eyes and long, brightly-colored faux fur that come in a variety of shapes, sizes and a rainbow of colors.  These premium, sewn fabric bags help recapture the magic of gift giving with a presentation that is part of the gift itself.  Beginning in mid-September, Warm Fuzzies will be available at select retail locations.

“We are thrilled to introduce these buzz-worthy bags because they’re ready to party!” said Carol Miller, vice president of corporate innovation at American Greetings. “Warm Fuzzies are the perfect way to make any gift more memorable – and keep the party going each time it’s used.  Not only does American Greetings provide greeting card innovations that help consumers celebrate the important people and events in their lives, but this fresh and fun gift packaging ensures your gift will be the hit of the party.”

Warm Fuzzies won first place in the “General Merchandise” category of the Product Showcase at last month’s National Association of Chain Drug Stores Total Store Expo.  With more than 160 total products participating in the Product Showcase, the items were evaluated by esteemed retail attendees at this top-tier industry trade show.

As an industry leader in innovative social expression products, American Greetings has introduced more than 100 new greeting card and gift presentation products under the Inventions™ brand, offering the ultimate collection of exciting, new-to-the world ways to celebrate birthdays and other happy occasions. Incorporating brand-new twists on cards and gift packaging, the result is the perfect selection of products that are sure to surprise and delight any recipient. Continue the fun and spread the wow factor of our dynamic gift packaging innovations by sharing your pictures, videos and messages on social platforms with the hashtag #wrappedinawesome. 

Consumers can find Warm Fuzzies™, in addition to a great selection of fresh and inspiring cards and gift packaging products from American Greetings, at participating drug chains, grocery stores and mass retailers nationwide, as well as in American Greetings and Carlton Cards retail stores.  Those who enjoy sending e-cards can share American Greetings cards online from www.americangreetings.com.  For more information on American Greetings, visit www.corporate.americangreetings.com.  You can also follow American Greetings on Twitter, Facebook, American Greetings blog, YouTube, Pinterest, Google+ and Instagram

About American Greetings Corporation

For more than 100 years, American Greetings Corporation has been a creator and manufacturer of innovative social expression products that assist consumers in enhancing their relationships to create happiness, laughter and love.  The Company's major greeting card lines are American Greetings, Carlton Cards, Gibson, Recycled Paper Greetings and Papyrus, and other paper product offerings include DesignWare party goods and American Greetings and Plus Mark gift-wrap and boxed cards.  American Greetings also has one of the largest collections of greetings on the Web, including greeting cards available at Cardstore.com and electronic greeting cards available at AmericanGreetings.com.  In addition to its product lines, American Greetings also creates and licenses popular character brands through the AG Properties group.  Headquartered in Cleveland, Ohio, American Greetings generates annual revenue of approximately $2 billion, and its products can be found in retail outlets worldwide.  For more information on the Company, visit www.corporate.americangreetings.com.

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