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American Greetings Helps Consumers Share Mother’s Day Love
New Video Celebrates the Beauty of Being Like Your Mom

Cleveland (May 1, 2018) – It’s not uncommon to hear the phrase “Oh my gosh, I’m turning into my mother,” but why is it most-often followed by a deep sigh of defeat instead of a triumphant smile? After asking our Facebook audience what things they do just like their mom, we brought their stories to life because passing down the things that matter most goes far beyond grandma’s famous meatloaf recipe. This Mother’s Day, American Greetings is encouraging everyone to bring the love full circle by telling the moms in your life how you’ve become just like them – and are proud of it!

As the expert in meaningful connections, American Greetings has everything you need to share Mother’s Day love. This year’s collection of paper cards and digital greetings features both classic and non-traditional designs with conversational copy that conveys sincere sentiments ranging from playful and lighthearted to elegant and emotive. Those looking to recognize the most important women in their life will love the premium quality, upscale embellishments and artisan details from the new American Greetings Premier brand, and the fresh selection of P.S. Hello cards is perfect for celebrating friends, aunts, sisters and all those women who make up your mom squad.

Complementing the always-exciting assortment of ecards, the recently relaunched Americangreetings.com is a hub for Mother’s Day help. In addition to being able to purchase paper greeting cards, print-at-home options, gift packaging and party goods, consumers will find tips for what to write in her card, unique gift ideas to spoil her, DIY gift wrap tutorials for some extra sparkle, and more inspiration to give all the special moms you know the memorable day they deserve.

Consumers can find these Mother’s Day products, in addition to a great selection of inspiring cards from American Greetings, at participating drug chains, grocery stores and mass retailers nationwide, as well as in American Greetings and Carlton Cards retail stores. Those who enjoy sending ecards can share American Greetings cards online from www.americangreetings.com. For more information on American Greetings, please visit www.corporate.americangreetings.com. You can also follow American Greetings on Twitter, Facebook, American Greetings blog, YouTube, Pinterest, Google+ and Instagram

About American Greetings

As a leader in meaningful connections, American Greetings is a creator and manufacturer of innovative social expression products that assist consumers in making the world a more thoughtful and caring place. Founded in 1906, the Company's major greeting card lines are American Greetings, Carlton Cards, Gibson, Recycled Paper Greetings and Papyrus, and other paper product offerings include DesignWare party goods and American Greetings and Plus Mark gift-wrap and boxed cards. American Greetings also has one of the largest collections of greetings on the Web, including greeting cards available at Cardstore.com and electronic greeting cards available at AmericanGreetings.com. American Greetings is headquartered in Cleveland, Ohio, and its products can be found in retail outlets worldwide. For more information on the Company, visit www.corporate.americangreetings.com

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